top of page

Store Policy

Privacy Policy

1. Df ARTelier


Df ARTelier is dedicated to protecting your privacy. Df ARTelier is the controller for the purposes of the general data protection regulation (the "GDPR"), and is a company registered in Switzerland, with registered office at 6912 Pazzallo (Lugano).

This Privacy Policy sets out the information we collect, the reasons why we collect this information and how we can use and share it.






Whenever you interact with us by visiting our website or communicating with us in other ways, we may collect the following information about you:


  • Information you provide: you may share personal information with us when creating an account on our website, placing orders, filling in online forms (e.g. registration forms, competitions and surveys), express delivery authorization to receive our newsletters and special offers, registration for a competition or promotion, participation in social media events through our Website or any correspondence with us (via e-mail, social media or other). Such information may include, inter alia, name and surname, address or location, telephone number and e-mail address, date of birth, gender, purchase information, images and financial data (including your credit card data /debt).

  • Information collected by our IT systems: every time you visit the Website, our IT systems automatically create and register certain information. They include:

  • Cookies: generally these small text files can contribute to a better experience of using the Website and to facilitate interactions with us. This could include storing your preferences of the language or country from which you connect to avoid having to re-enter them on the next visit or to ensure that the items you wish to order do not disappear while browsing between one page of our Website. We also use cookies for targeted advertising messages.






To ensure the functioning of our website and to allow you, among other things, to order and receive products from our website, manage your account and optimize your user experience, we are required to use the information collected in different ways.

For advertising and marketing purposes or if you have expressed the desire to receive marketing communications or while making a purchase through our Services, unless otherwise indicated, Df ARTelier will use your personal data (including name and surname, e-mail address and postal address) to send you updates, news and offers from time to time via e-mail, post or other means. You can unsubscribe from our marketing communications, by e-mail or by following the opt-out instructions that have been sent to you in the promotional messages.


We also do research, analysis and surveys on your use of our website and visits. We use your personal data to confirm your identity and perform credit checks or fraud checks to protect our and your financial security.

We invite you to read below to understand in detail the purpose for which we collect your information and the reasons why we collect this information.


  • To register and manage your account on our website, we collect your name, email, password and other additional details that you may wish to add to your account, such as phone number, addresses and gender. The legal basis is the execution of a Contract with you.

  • To finalize orders placed through our website we collect your name, address, telephone number, order details, such as the products you are purchasing, the size and the price. The legal basis is the execution of a Contract with you.

  • To collect the payment from you, we collect your payment data, which includes the credit / debit card number, the name of the holder and the CVV: we do not store them and we only transfer them to our authorized payment providers. The legal basis is the execution of a Contract with you.

  • To administer, maintain and optimize our website and services, we collect information about the device (such as the device's IP address and device type), cookie identifiers and browsing information. The legal basis is the legitimate interest in running our business.

  • To carry out anti-fraud and credit checks and if we can do business with you, we collect your name; e-mail; addresses; credit / debit card details; browsing history; purchase history; date of birth; kind; device information (such as IP address and device type), any national identifiers (such as driving license or identity cards) and any publicly available information (such as social media profiles or news). The legal basis is the legitimate interest in protecting Df ARTelier and its customers from fraudulent activities and from compliance with a legal obligation.

  • To send you marketing communications and personalized offers, we collect your name; E-mail; Telephone number; addresses; Date of birth; Purchase history; History and behavior of navigation; Device information; Purchase preferences; Cookie identifiers; Internal identifiers; Nation. The legal basis is the legitimate interest in direct electronic marketing of products and services similar to what you acquired using our website or, when this is not applicable, your consent.

  • For advertising and advertising retarget for our products and services and for those of our Partners, we collect your email, identification cookies and device information. The legal basis is our legitimate interest in running our business.

  • To produce aggregate statistical reports, we use your order history, making sure that this parameter does not identify you. The legal basis is our legitimate interest in running our business and improving our website.






To make the Website available and offer our services, we collaborate with carefully selected third parties. In this regard, we may only share your information with these third parties in the following circumstances:


  • Freight forwarders, such as DHL, which we use to deliver the products to you and, as such, need to have access to your order information, including your name and address. These suppliers have a global reach, with many local companies being involved depending on the shipping address;

  • Check vendors that we use to process payment information (including your credit / debit card details) so we can collect your payment.

  • Compliance with Legal Requests: In certain cases, we may be required to cooperate with various supervisory authorities and law enforcement agencies from various countries, be it under the law, by order of a court or as a result of another legal process. Although, where possible, we contest any requests, in some cases we may be required to share your information with supervisory authorities or law enforcement agencies. If deemed appropriate and where not prohibited by law or court order, we will endeavor to notify you of such requests.






We use technologies such as "cookies" to collect information and store your preferences for each site visited. Cookies contain small pieces of data sent by a web server to a browser, allowing the server to uniquely identify the browser on each page.


We use the following categories of cookies on our website:


  • CATEGORY 1: STRICTLY NECESSARY COOKIES They allow you to move around the website and use its features. Without these cookies, the requested functions, such as remembering login data or items added to the cart, cannot be provided.

  • CATEGORY 2: ANALYTICAL COOKIES They are used to collect anonymous information about your use of our website. For example, we use Google Analytics cookies to help us understand how customers have found our site, how they browse or use our site and to highlight areas of potential improvement, such as browsing, the shopping experience and the campaigns of marketing. The data stored by these cookies do not show personal information from which it is possible to trace the identity of an individual. You can refuse consent to the use of this type of cookie by changing your browser settings.

  • CATEGORY 3: FUNCTIONAL COOKIES They allow you to remember the choices made, such as the country from which you connect to our website, the language and the search parameters. This information will serve to provide you with an experience more suited to your needs and to make your browsing more pleasant and personalized during subsequent visits. The information collected by these cookies may be made anonymous and unable to monitor your browsing activity on other websites. You can refuse consent to the use of this type of cookie by changing your browser settings.

  • CATEGORY 4: PROFILING OR ADVERTISING COOKIES These are the cookies used to collect information on your browsing habits in order to send advertising messages deemed most relevant to you and your interests. They are also used to limit the number of views of the same ad and to evaluate the effectiveness of advertising campaigns.

  • CATEGORY 5: SOCIAL MEDIA COOKIES They allow you to share what you have done on the social network website, such as Facebook. These cookies are beyond our control. Therefore, please refer to the relative privacy policies of the social network in question to check the functionality of their cookies.

To deactivate:

  • Google Analytics cookies on all websites, we invite you to install the browser add-on for deactivating Google Analytics.

  • other third party cookies relating to behavioral advertising, we urge you to visit the website

  • any other type of cookie, you can clean up the cookies stored directly from the settings of the browser used.

It is important to remember that opting out does not mean that you will no longer receive advertisements while browsing online. It only means that the company (or companies) from which you have opted-out will no longer send personalized advertising according to your online preferences and usage patterns, so you may see a greater number of advertisements not relevant to you and your preferences.






Your security and the security of your personal data is very important to us.


We take reasonable steps to try to protect the personal data you provide, including:

  • use of a Secure Socket Layer ("SSL") protocol for the encryption of the personal data you send us during the ordering process (including any financial data, such as credit or debit card data);

  • request to set a password to access your personal account on our Website;

  • failure to store your credit or debit card data that would allow third parties to make transactions using the credit / debit card in question (for example, the CVV code); is

  • periodic monitoring of our servers and IT systems to detect any vulnerabilities and attacks. Unfortunately, despite this precaution, the transmission of data via the Internet cannot be considered completely secure. We cannot guarantee the security of your personal data transmitted to or through our website and any such transmission is at your own risk. In particular, it should be borne in mind that if you voluntarily disclose personal information online in an unsafe environment (e.g., forums, shopping lists or chats), such information may be collected and used by other parties without our or your control.






We keep the data you provide us for as long as you have your account with us and subsequently for the period in which you may have questions or complaints in relation to our services, including any higher retention period for which we may be obliged to observe in compliance with applicable legal requirements.

In some circumstances you can ask us to delete your data as indicated below.

After terminating the use of our services, we may store your information in an aggregate and anonymous format.





Any changes that we may make to this Privacy Policy in the future will be published on this page and, if necessary, notified by email. Please double-check this page regularly to keep yourself informed of updates or changes to this Privacy Policy.

Logo DF solo scritta.png
bottom of page